GFK GEOMARKETING PDF
Starting with the second maintenance release of SAS , GfK GeoMarketing digital, vector-based map data sets are available for use. These map data sets are. Features: MAP= required argument referring to GfK map data. DATA= argument referring to response data. ID statement. BLOCK statement options. Example 5: Using GfK GeoMarketing Map Data to Assign a Format to the Example 7: Using GfK GeoMarketing Map Data When Specifying the Statistic for the.
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Drawing on long-standing market research experience, we deliver data on purchasing power, socio-demographics, business potential, retail turnover, consumer fgk and more. Specify the demographics table just created as the response data set. We also calculate data for your specific products and markets. Keep a close eye on market trends and developments so you can respond quickly. GfK in your country Contact.
SAS/GRAPH(R) Reference, Third Edition
Our industry-leading digital maps and market data give you deep-reaching, integrated insights into your markets, worldwide: GfK’s Map of the Month for December shows the distribution of purchasing power density mil.
Specify a GfK map data set named mapsgfk. Create a table named demographics using sashelp. Previous Page Next Page. This gives you a deeper understanding of your markets and operations. Our maps are up-to-date, error-free and digitized by our own team of in-house cartographers.
Don’t fill this field! Also note that the ID variable was a numeric geographic locator code glc in the original sashelp. Cookies enable us to understand how visitors use our website so that we can improve it and provide the best experience possible. Our solutions include regional market analyses, target group localization, sales territory planning, digital maps such as purchasing power and regional market data as well as appraisals of real estate, locations and sales networks for the industry, retail and manufacturing sectors.
You can further fine-tune your sales and marketing gfomarketing by incorporating external data on your specific industry, product offering, and target group. Share insights on regional egomarketing traits and strategies with colleagues.
The ALL argument specifies that the output should include all of the map areas from the map data set. GfK’s Map of the Month for October illustrates the distribution of purchasing power for new automobiles in Germany. Contact us via Email.
SAS/GRAPH(R) 9.3: Reference, Third Edition
What we do Our geodata helps you tap more market potential in two key ways: Our maps and market data fit together perfectly, without any gaps or overlaps. The elongated countries in the output indicate that GfK uses a different projection method than does output created with a traditional Asia map data set. Seamless fit between all geodata: We offer the largest collection of postcode and administrative maps on the market.
The BLOCK statement specifies the variable in the response data set that contains the response values for each of the map areas.
The ID statement specifies the variable that is in both the map data set and the response data set and defines map areas.